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Comments 17

Yousef Safi2mo ago

Yousef Safi2mo ago

Helpful

Helpful

Reply

Julieta Boriero2mo ago

Julieta Boriero2mo ago

Will definitely take these pieces of advise into account.

Will definitely take these pieces of advise into account.

Reply

Eva Kohoutová2mo ago

Eva Kohoutová2mo ago

Good tips, thank you.

Good tips, thank you.

Reply

Lauren Buchanan2mo ago

Lauren Buchanan2mo ago

I wasn't aware of LION connections. Very useful, thank you.

I wasn't aware of LION connections. Very useful, thank you.

Reply

Rhuann Santos Bastos2mo ago

Rhuann Santos Bastos2mo ago

Really good article! Thank you!

Really good article! Thank you!

Reply

Nicolas Toccacieli2mo ago

Nicolas Toccacieli2mo ago

Very insightful

Very insightful

Reply

Manuel Ramon Garcia Notario2mo ago

Manuel Ramon Garcia Notario2mo ago

I like it..

I like it..

Reply

Sune Bravo Hagenflindt 2mo ago

Sune Bravo Hagenflindt 2mo ago

Very insightful - thanks a lot

Very insightful - thanks a lot

Reply

Gyte Suliokaite2mo ago

Gyte Suliokaite2mo ago

Helpful article, thanks a lot

Helpful article, thanks a lot

Reply

Nneka Nwankwonta2mo ago

Nneka Nwankwonta2mo ago

Really insightful

Really insightful

Reply

Tristan-Samuel Dentraygues Dentraygues2mo ago

Tristan-Samuel Dentraygues Dentraygues2mo ago

Nice article thanks !

Nice article thanks !

Reply

Julia Fein2mo ago

Julia Fein2mo ago

Very helpful, thanks!

Very helpful, thanks!

Reply

Diana Gardumi2mo ago

Diana Gardumi2mo ago

Interesting tips

Interesting tips

Reply

Antoine Garoux2mo ago

Antoine Garoux2mo ago

Comment for upgrade

Comment for upgrade

Reply

Carmen Ionescu2mo ago

Carmen Ionescu2mo ago

nice article

nice article

Reply

Elena Ballesteros Rubio2mo ago

Elena Ballesteros Rubio2mo ago

This post was super usefull, it contains information that all of us should know. Thanks

This post was super usefull, it contains information that all of us should know. Thanks

Reply

Francesco Mazzucchi2mo ago

Francesco Mazzucchi2mo ago

very interesting

very interesting

Reply

5 Tips to Improve Your LinkedIn Presence

October 31, 2024 min read

Linkedin is the largest professional network in the world. In Spain alone, it has more than 12 million users; the potential of the tool is brilliant if you know how to use it.

Unlike what many people think; Linkedin is not only a job board; the most interesting thing about the tool is how it can help you to generate opportunities, communicate your personal brand or encourage networking; alongside many other benefits.

Getting to know the potential of Linkedin in-depth takes time, but here are some simple tips that will help you to achieve your goal, if you are new in the job landscape, you are transitioning or you are looking for new professional opportunities:

Follow these 5 top tips to help you build a LinkedIn presence that will secure you a job!

  • Cover: Take advantage of the cover of your profile to impact. 

The cover should reflect your professional activity so that you can be easily identifiable. As an example, if you are a social media manager; it could make sense to add a design with some of the most known social media icons; or if you are an architect, it could make sense to add an emblematic architecture work.

  • Summary or About section:

In this section, you should communicate the value you bring, who do you help to and how you can help your buyer persona. Don’t forget to add a call to action. 

Keep in mind that the first 3 lines of your statement are the most important ones since it will be what the person who visits your profile will view if they do not hit the "see more" button.

  • SEO in Linkedin:

The topic of SEO in Linkedin would give for a separate article. The basics to consider would be to define 3 keywords that you are going to use. 

To do this, you need to put yourself in the shoes of who could be interested in searching for you. Use these keywords in your professional headline, in the summary and in your 2 last professional experiences.

  • Skills:

This section of the profile also works with SEO techniques. You can add up to 50 skills and you should try to add longtail keywords that identify your profession, sector or tools in which you are an expert.

  • Add LION’s connections (Linkedin Open Networker):

If you make a search in Linkedin, you will see that some contacts have the word “LION” in their headline. 

LION’s have a very wide network of contacts (some of them also specify the number of contacts).

As Linkedin works through first, second and third-degree contacts; having them as a connection, will automatically mean that their contacts become your second-degree contacts. 

This action will broaden your connections on Linkedin and you will be able to send an invitation to connect to this second-degree contacts.

I hope you find this information useful and that it helps you to improve your Linkedin presence. This blog post has been written by Inés Schvartzman Goldwaser- Headhunter & Career Coach Inés helps professionals through her career coaching program, working with her own proven methodology. 

If you are interested in her services, you can contact her directly: Web

About Lucyna Polok

Lucyna is a content creator specialising in the areas of career advice, expat life, and travel. As a 3-time expat and an avid traveller, she uses her own experience to share unique tips in Europe Language Jobs' articles. A writer by day and a reader by night, she lives and breathes written content.

Lucyna is a content creator specialising in the areas of career advice, expat life, and travel. As a 3-time expat and an avid traveller, she uses her own experience to share unique tips in Europe Language Jobs' articles. A writer by day and a reader by night, she lives and breathes written content.

Comments 17

Yousef Safi2mo ago

Yousef Safi2mo ago

Helpful

Helpful

Reply

Julieta Boriero2mo ago

Julieta Boriero2mo ago

Will definitely take these pieces of advise into account.

Will definitely take these pieces of advise into account.

Reply

Eva Kohoutová2mo ago

Eva Kohoutová2mo ago

Good tips, thank you.

Good tips, thank you.

Reply

Lauren Buchanan2mo ago

Lauren Buchanan2mo ago

I wasn't aware of LION connections. Very useful, thank you.

I wasn't aware of LION connections. Very useful, thank you.

Reply

Rhuann Santos Bastos2mo ago

Rhuann Santos Bastos2mo ago

Really good article! Thank you!

Really good article! Thank you!

Reply

Nicolas Toccacieli2mo ago

Nicolas Toccacieli2mo ago

Very insightful

Very insightful

Reply

Manuel Ramon Garcia Notario2mo ago

Manuel Ramon Garcia Notario2mo ago

I like it..

I like it..

Reply

Sune Bravo Hagenflindt 2mo ago

Sune Bravo Hagenflindt 2mo ago

Very insightful - thanks a lot

Very insightful - thanks a lot

Reply

Gyte Suliokaite2mo ago

Gyte Suliokaite2mo ago

Helpful article, thanks a lot

Helpful article, thanks a lot

Reply

Nneka Nwankwonta2mo ago

Nneka Nwankwonta2mo ago

Really insightful

Really insightful

Reply

Tristan-Samuel Dentraygues Dentraygues2mo ago

Tristan-Samuel Dentraygues Dentraygues2mo ago

Nice article thanks !

Nice article thanks !

Reply

Julia Fein2mo ago

Julia Fein2mo ago

Very helpful, thanks!

Very helpful, thanks!

Reply

Diana Gardumi2mo ago

Diana Gardumi2mo ago

Interesting tips

Interesting tips

Reply

Antoine Garoux2mo ago

Antoine Garoux2mo ago

Comment for upgrade

Comment for upgrade

Reply

Carmen Ionescu2mo ago

Carmen Ionescu2mo ago

nice article

nice article

Reply

Elena Ballesteros Rubio2mo ago

Elena Ballesteros Rubio2mo ago

This post was super usefull, it contains information that all of us should know. Thanks

This post was super usefull, it contains information that all of us should know. Thanks

Reply

Francesco Mazzucchi2mo ago

Francesco Mazzucchi2mo ago

very interesting

very interesting

Reply