DESCRIPTION
Location: Lisbon, Portugal | Hybrid model (2 days onsite)
Workster is partnering with a leading Outsourcing/BPO consultancy to recruit a German-speaking Digital Marketing Optimisation Specialist for its Lisbon-based operations.
Key Responsibilities
- Design, implement, and optimize digital advertising campaigns for high-value clients
- Develop keyword strategies, bid management, and budget recommendations
- Analyse performance data at both account and campaign level to drive optimization decisions
- Produce detailed reports to support performance improvements and strategic recommendations
- Execute optimization strategies across Search, Search Network (GSN), Mobile, and Video channels
- Identify account-level growth opportunities and contribute to revenue expansion
- Ensure strict adherence to internal processes, policies, and quality standards
- Proactively identify opportunities for operational enhancements and process improvement
Required Qualifications
- Native or near-native proficiency in German (C2) and fluent English (minimum B2)
- 1–2 years of professional experience in digital marketing, online advertising, or performance marketing
- Proven experience in a B2B environment
- Hands-on experience with Google Ads / AdWords and digital advertising platforms
- Google Ads Search certification is considered an advantage
- Strong proficiency in Microsoft Office, particularly Excel
- High level of digital literacy with a strong interest in emerging marketing technologies and trends
- Excellent analytical skills with strong attention to detail
- Ability to quickly learn, retain, and apply complex information
- Strong sense of ownership, quality orientation, and professional work ethic
- Ability to work both independently and collaboratively within a team
The Offer
- Competitive remuneration package aligned with experience and performance
- Hybrid working model
- Comprehensive relocation support, including financial assistance
- Structured onboarding, continuous training, and professional development
- Collaborative, international working environment
- Standard business hours, Monday to Friday
Benefits
- Competitive base salary
- Hybrid work arrangement
- Multicultural and international team
- Progressive and stable company culture
- Excellent quality of life in Lisbon
Recruitment Process
- Introductory call with a Workster recruiter
- HR interview
- Final interview with the Hiring Manager
Apply now!
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